Neilsen ratings called us tonight. They asked me a couple questions, and, as soon as they heard that my husband knew about some new Jackie Chan movie, they said they had met their quota for my age range. Is there another person in the household between the ages of 12 and 65? Then, they asked him all of these questions about the movies he was going to see and why. I felt insulted.
I resent that the demographic that advertisers are aiming for is white male, aged 18-35. I think that this over-focus on the white male is not good business. Women have money, and we spend it. If we really enjoy a movie, we'll see it again with different friends.
Also, I do not like the movies that this demographic selects. They are typically all form and no substance. Forgive me, I like character and plot.
Finally, I seem to have a virus today so I haven't really spoken to anyone except the cable company. I feel lonely. Daytime TV is soul sucking. In 8 hours of programming, I discovered one program that I might watch again. It's a new modeling contest show for women 35. These are gorgeous women who seem to be stepping out of their comfort zones. They seem to be trying to see themselves in a different way. I also noticed that they all seemed to have really wanted to pursue fashion, but felt that it was not available to them. The fact that they are older and have some life experience behind them actually adds some substance to the form. The best ones have the ability to project a little bit of unguarded spirit. Since the show just started, there wasn't any cattiness or fighting. The hosts seem credible, professional, and not bitchy.
I may watch this one again. I wonder if there are any more of my demographic out there?
No comments:
Post a Comment